New 3 Limited · 香港數碼港New 3 Limited · Cyberport, Hong Kong

AI 給你答案,
經驗給你判斷。
AI gives answers.
Experience gives judgment.

New 3 提供產品、設計、品牌諮詢,以及 AI 與 Web3 技術服務。

New 3 provides product, design and brand consulting, and AI and Web3 technology services.

服務Services

New 3 服務New 3 Services

01

諮詢Consulting

十四年阿里與螞蟻的設計判斷,幫初創、擴張期企業與大型平台定先做什麼、不做什麼。

Fourteen years of design judgment from Alibaba and Ant, helping startups, scale-ups and large platforms decide what to do first, and what not to do.

涵蓋Our work covers

  • 創業策略
  • 品牌定位與設計
  • 產品與用戶體驗
  • 組織診斷
  • 設計團隊搭建
  • 項目顧問
  • Startup strategy
  • Brand positioning and design
  • Product and user experience
  • Organizational diagnosis
  • Building a design team
  • Project advisory

服務對象Who it is for

凡需要設計、品牌或產品體驗判斷的團隊:初創、擴張期,到大型平台。

Any team that needs judgment on design, brand or product experience: startups, scale-ups, through to large platforms.

三類企業Three kinds of company

  1. 01

    初創企業Startups

    要發佈、換品牌或融資,故事視覺還配不上。要判:第一位設計師怎麼請,自建還是外包。

    About to launch, rebrand or raise — story and visuals do not match yet. Decide: first designer hire, build in-house or outsource.

  2. 02

    擴張期企業Scale-ups

    產品線與團隊變大,品牌體驗開始散。要判:設計團隊 0→1、外部夥伴怎麼管、品質守在哪。

    Product lines and teams grow; brand experience starts to drift. Decide: design team 0→1, how to manage outside partners, where quality holds.

  3. 03

    大型平台Large platforms

    品牌體系、大促與設計組織要升級。要判:AI 時代哪些產出可上線,體驗怎麼一致。

    Brand systems, big campaigns and design org need upgrades. Decide: what AI-era output can ship, how experience stays consistent.

在線諮詢Online Consulting

判斷才有溢價。

Judgment earns the premium.

可由已註冊公司支付,也可由尚未成立公司的個人或創業團隊支付。

Pay as a registered company, or as an individual / founding team before incorporation.

  1. 01

    半日 AI 產品/體驗診斷Half-day AI product / experience diagnosis

    HK$4,000(全款)|約 5 小時

    HK$4,000 in full · ~5 hours

    交付:800–1500 字諮詢紀要(結論與可上線標準,不是長報告)。

    Deliverable: an 800–1500-word note covering judgment and ship criteria, not a long report.

    付款預約Pay & book
  2. 02

    定制顧問Custom advisory

    約見定金 HK$1,000|面談後報整體方案

    HK$1,000 deposit · full quote after the meeting

    適合品牌/設計團隊 0→1、階段顧問等定制需求。定金可抵扣尾款;尾款另行支付。

    For brand / design team 0→1, staged advisory, and other custom needs. Deposit credits the balance; balance paid separately.

    付定金預約Pay deposit
02

技術服務Technology Services

提供人工智能與 Web3 技術服務。

We provide AI and Web3 technology services.

把企業最有價值的經驗,變成可以反覆運行的 AI Skills,讓組織隨着每次使用變得更聰明。

Turn your company's most valuable experience into reusable AI Skills, and make the organization smarter with every use.

涵蓋What we do

  • 企業 AI-Native 升級
  • 把企業經驗沉澱為 AI Skills
  • 打通現有系統
  • 讓業務人員直接驅動 AI
  • Web3 技術支援與解決方案
  • AI-Native transformation
  • Turning experience into AI Skills
  • Connecting existing systems
  • Business teams driving AI directly
  • Web3 technical support and solutions

我們已為多個行業的企業提供 AI-Native 落地服務。

We have delivered AI-Native implementation for companies in several industries.

自研產品Our Product

知魚Zhiyu

結合八字、六爻、紫微斗數與 AI 對話的個人成長陪伴工具。不止於占卜,更專注於幫助用戶覺察內心、安放情緒,在迷茫時找到方向。這是我們團隊自主研發並持續運營的 AI 產品。

An AI companion that combines Bazi, Liuyao and Ziwei Doushu with conversational AI.

More than fortune-telling, it helps users build self-awareness, settle their emotions and find direction when they feel lost.

Zhiyu is developed and operated by our team, and shows our AI implementation work in practice.

訪問產品Visit the product app.zhiyu.hk

信任Trust

判斷從哪裡來Where the judgment comes from

AI 給你答案,經驗給你判斷。以下是可核對的經歷與近期服務摘錄,不含客戶名稱與機密細節。

AI gives answers; experience gives judgment. Below are checkable experience and recent service excerpts, without client names or confidential detail.

曾參與業務線Lines of work once led

  • 阿里巴巴集團
  • 淘寶
  • 天貓
  • 螞蟻集團
  • 支付寶
  • AliExpress
  • Alibaba.com
  • Alibaba Group
  • Taobao
  • Tmall
  • Ant Group
  • Alipay
  • AliExpress
  • Alibaba.com

近期服務摘錄Recent work, anonymised

  1. 01

    某醫學 AI 產品A medical AI product

    情境:已有對話入口與循證敘事,工作流仍像舊工具的功能樹。

    判斷:不要做成「用了 AI 的醫學工具」,要以臨床決策為目標做 AI 原生。

    結果:給出可上線的判斷標準與改版優先序。

    Context: Chat entry and evidence narrative existed; the workflow still followed an old feature tree.

    Judgment: Do not ship “medicine with AI bolted on”; design AI-native around clinical decisions.

    Result: Ship criteria and a revision priority order.

  2. 02

    某 AI×鏈上企業An AI × on-chain company

    情境:香港 AI 研發企業要把鏈上能力,從財務副業接到研發與商業協作。

    判斷:區塊鏈應升級為協作基礎設施,治理先行、可控試點,而不是擴散注意力。

    結果:明確 P0(Agent 支付沙盒、存證、儀表盤)與「不做」清單。

    Context: A Hong Kong AI R&D company needed on-chain capability to move from finance side-work into R&D and commercial collaboration.

    Judgment: Upgrade blockchain to collaboration infrastructure; govern first, pilot under controls, do not scatter attention.

    Result: Clear P0 (Agent payment sandbox, attestation, dashboard) and a Don't list.

更多 →

More →

03關於 New 3About New 3

New 3 Limited 是位於香港數碼港的公司,由高峰於 2024 年 10 月創立。我們為初創提供策略、設計及產品諮詢,為企業提供 AI 技術服務;亦以自有資金進行 AI 及 Web3 天使投資。

New 3 Limited is a Hong Kong company based at Cyberport, founded in October 2024 by Feng Gao. We provide strategy, design and product consulting for startups, and AI technology services for companies. We also make angel investments in AI and Web3 with our own capital.

高峰 Feng Gao

高峰Feng GaoFeng Gao高峰

New 3 Limited 創始人兼 CEO(香港數碼港)

Founder & CEO, New 3 Limited (Cyberport, Hong Kong)

前阿里巴巴設計事業部總經理Former GM, Alibaba Design Business Unit

2024 年 10 月創立 New 3。此前在阿里與螞蟻十四年(2010.7–2024.5),最後職務為設計事業部總經理。New 3 以自有資金投資,並為初創做諮詢,重點關注 AI。

曾任:

  • 集團創意設計中心總監(淘寶/天貓/雙十一等)
  • 螞蟻創意設計中心創建者
  • 國際 B2B UED 總監
  • 設計委員會核心委員、市場委員會委員
  • U Design Week 負責人
  • 浙江省工業設計協會數字設計專委會主任(2022.12–2024.5)

加入阿里前為廣告公司美術指導(2004–2010)。現為高文資本高級顧問、水滴資本 LP。

Founded New 3 in October 2024 after 14 years at Alibaba & Ant (2010.7–2024.5); final role GM, Design Business Unit. New 3 invests its own capital and advises startups, with a focus on AI.

Previously:

  • Director, Group Creative Design Center (Taobao / Tmall / Double 11, etc.)
  • Founder, Ant Creative Design Center
  • Director, International B2B UED
  • Core member, Design Committee; member, Marketing Committee
  • Head of U Design Week
  • Director, Digital Design Committee, Zhejiang Industrial Design Association (2022.12–2024.5)

Before Alibaba: agency art director (2004–2010). Now Senior Advisor at Goldwill Capital and LP of Waterdrip Capital.

核心團隊Core Team

技術負責人:前阿里巴巴高級技術專家(P8),十餘年企業級系統建設經驗,負責 AI 落地、技術架構與系統集成。

產品負責人:前阿里巴巴高級產品專家(P8),長期負責企業級 AI 產品,熟悉 AI 產品在企業中從設計到落地的全過程。

Technology Lead: former Senior Technical Expert (P8) at Alibaba, with more than ten years building enterprise systems. Leads AI implementation, architecture and system integration.

Product Lead: former Senior Product Expert (P8) at Alibaba, with long experience leading enterprise AI products from design to rollout.

投資Investing

New 3 亦以自有資金參與 AI 及 Web3 項目的天使投資。New 3 不向個人提供證券投資建議。

New 3 also makes angel investments in AI and Web3 projects with its own capital. New 3 does not provide advice to individuals on securities.

04聯絡Contact

聯絡Contact

歡迎創始人、投資者及合作夥伴與我們聯絡。

We welcome enquiries from founders, investors and partners.